Design of Centralized Messaging Hub for Momence

Arkadiy

Arkadiy Lapshov

Led the design of inbox for Momence – the all in one place for communication with clients

Became the signature feature that helped Momence win studios in a crowded market
+$500K ARR to Annual Recurring Revenue on the first week after launch
Foundation for the platform’s broader marketing suite rollout

Description

A centralized messaging hub that funnels SMS, WhatsApp, email, push, and in‑app chats into a single real‑time thread complete with rich customer context, so fitness studios can reply faster, automate outreach, and never miss a message.

Problem

Studios juggled five separate tools for client comms, creating slow responses, lost context, and fragmented data.

Solution

Unified chat pane & channel filters — quick toggles to view any channel without leaving the thread.
Profile sidebar — phone/email, packages, subscriptions, visit history at a glance.
Adaptive composer — respects SMS limits, email fields, WhatsApp attachments automatically.
Three message modes — Transactional, Sequences, One‑offs for maximum flexibility.
Smart segments & filters — target cohorts without exporting lists.

Impact

70% faster response time after rollout (internal analytics)
+35% lift in class attendance from automated reminders (pilot cohort)
Generated $500 K ARR in week 1, setting a new revenue record for Momence
Page structure
Page structure
Chat structure
Chat structure
User profile structure
User profile structure
Different messages
Different messages
Different inputs
Different inputs
Different types of messages
Different types of messages
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Posted Jul 4, 2025

Designed a centralized messaging hub for Momence, boosting ARR by $500K in the first week.

Likes

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Views

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Timeline

Nov 1, 2023 - Jan 17, 2024

Clients

Momence