#4 Product of the Day on Product Hunt

500 K+ impressions on launch day

4.9★ App Store rating

With millions of pedometer apps available, standing out required a fresh and compelling approach. My goal was to create StepUp, an app that combined playful retro aesthetics, personalized customization, and a unique incentive to unlock addictive apps (like Instagram) only after achieving daily step goals. I designed the app and collaborated closely with a friend who handled development. Together, we fastly scaled an initial idea into a fully realized app experience.

Instant Nostalgia – Pixel fonts, neon glow, and 8‑bit sound celebrate every milestone.

Gamified Incentive – Unlock your favorite “addictive” app only after reaching today’s steps.

Personalization – Paid theme packs let users swap color palettes and widgets, driving revenue.