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Parvati Gathering — Multipage Framer Website Design & Dev

Brook Slagle

Verified

Web Designer

UX Designer

Framer Designer

FigJam

Figma

Framer

Parvati Gathering Festival — Multipage Framer Website Design & Development

Project Information

Client: Parvati Gathering (Berlin-based electronic music festival) and Anachron Circle (festival organizers)
Industry: Music Festivals, Event Marketing
Project Type: Multipage Framer Website Design & Development
Platform: Framer
Tools Used: Framer for Design and Development, Figma and Figjam for ideation, sitemapping, and UX flow
Key Features: Scroll animation, interactive elements, artist lineup CMS, multilingual support via Framer Localization
Results: Enabled ticket sales, boosted festival marketing, received high praise from festival founders

Project Overview

Parvati Gathering, an electronic music festival in Berlin, needed a functional and visually captivating website to sell tickets and begin advertising. They had struggled with two previous web designers who failed to align with their vision and overcomplicated the process. Having been burned before, they were hesitant to trust another designer—but I delivered a collaborative, brand-aligned solution.

The Challenge

The previous websites lacked connection between Parvati Gathering's unique spiritual ethos, Parvati Records’ branding, and Anachron Circles (the organizing body). The design failed to incorporate core psytrance aesthetics, spiritual symbolism (e.g., Sky Disk of Nebra), and the organic, nature-infused visuals that define Parvati’s identity. On top of that, past designers lacked transparency and frequently upcharged for basic revisions.

Design & Development

This website was fully designed and developed in Framer, balancing psychedelic visuals, immersive animations, and seamless ticketing integration.
Standout Features
Scroll Animation Hero Section – Visitors are immediately greeted by a goddess-like figure (Jörd), enveloped in cosmic, natural, and psychedelic elements. This sets the festival’s unique tone.
Interactive Floating Elements – A pulsing, rotating Sky Disk of Nebra links to the spiritual history page, enhancing the mystic aesthetic.
Artist Lineup CMS – A dynamic, multi-point referencing system enables updates for artist profiles, including social media, images, and performance status.
Multilingual Support – The site auto-localizes between English and German, ensuring accessibility for both local and international attendees.
Optimized UX for Ticket Sales – A clear, advertising-ready landing page streamlines the purchase process, integrating Facebook and Instagram ad traffic.

Results & Impact

With the new website, Parvati Gathering finally launched ticket sales and could run ad campaigns effectively. The festival founders, including the head of Parvati Records, were highly impressed by the execution, emphasizing how the site embodied their vision. The team now has full control over updates, thanks to my detailed tutorials for managing content.
Client Testimonial: "Brook is a very professional and reliable web expert. He built our website on our demands and delivered on time with 100% satisfaction. Everyone on my team was happy with the results. Will definitely include Brook in future projects!"

Gallery

Homepage & Scroll Animation
Artist Line-up and CMS index page for artists
Artist Line-up and CMS index page for artists
Artist Profile with dynamic gallery referencing
Artist Profile with dynamic gallery referencing
Ticketing page
Ticketing page
Spiritual History & Interactive Elements
Psychedelic Visual Design in the scroll animation
Psychedelic Visual Design in the scroll animation
This project successfully restored trust in web design for Parvati Gathering, providing them with a functional, immersive, and high-converting website. The balance of psychedelic branding, seamless navigation, and festival storytelling ensures this site is a powerful marketing tool leading up to the Summer Solstice festival.
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What the client had to say

Brook is a very professional and reliable web expert. He built our website on our demands and delivered on time with 100% satisfaction. Everyone on my team was happy with the results. Will definitely include Brook in future projects!

Felix von Kirchbach, Anachron Circle

Feb 12, 2025, Client

Posted Feb 23, 2025

Designed & developed a brand-centric website for Parvati Gathering, enabling music festival ticket sales, boosting marketing with a smooth user experience.

Likes

1

Views

5

Timeline

Jan 13, 2025 - Feb 12, 2025

Clients

Anachron Circle

Tags

Web Designer

UX Designer

Framer Designer

FigJam

Figma

Framer

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