Client: Parvati Gathering (Berlin-based electronic music festival) and Anachron Circle (festival organizers)

Industry: Music Festivals, Event Marketing

Project Type: Multipage Framer Website Design & Development

Platform: Framer

Tools Used: Framer for Design and Development, Figma and Figjam for ideation, sitemapping, and UX flow

Key Features: Scroll animation, interactive elements, artist lineup CMS, multilingual support via Framer Localization

Results: Enabled ticket sales, boosted festival marketing, received high praise from festival founders

Parvati Gathering, an electronic music festival in Berlin, needed a functional and visually captivating website to sell tickets and begin advertising. They had struggled with two previous web designers who failed to align with their vision and overcomplicated the process. Having been burned before, they were hesitant to trust another designer—but I delivered a collaborative, brand-aligned solution.

The previous websites lacked connection between Parvati Gathering's unique spiritual ethos, Parvati Records’ branding, and Anachron Circles (the organizing body). The design failed to incorporate core psytrance aesthetics, spiritual symbolism (e.g., Sky Disk of Nebra), and the organic, nature-infused visuals that define Parvati’s identity. On top of that, past designers lacked transparency and frequently upcharged for basic revisions.

This website was fully designed and developed in Framer, balancing psychedelic visuals, immersive animations, and seamless ticketing integration.

Scroll Animation Hero Section – Visitors are immediately greeted by a goddess-like figure (Jörd), enveloped in cosmic, natural, and psychedelic elements. This sets the festival’s unique tone.

Interactive Floating Elements – A pulsing, rotating Sky Disk of Nebra links to the spiritual history page, enhancing the mystic aesthetic.

Artist Lineup CMS – A dynamic, multi-point referencing system enables updates for artist profiles, including social media, images, and performance status.

Multilingual Support – The site auto-localizes between English and German, ensuring accessibility for both local and international attendees.

Optimized UX for Ticket Sales – A clear, advertising-ready landing page streamlines the purchase process, integrating Facebook and Instagram ad traffic.

With the new website, Parvati Gathering finally launched ticket sales and could run ad campaigns effectively. The festival founders, including the head of Parvati Records, were highly impressed by the execution, emphasizing how the site embodied their vision. The team now has full control over updates, thanks to my detailed tutorials for managing content.

Client Testimonial: "Brook is a very professional and reliable web expert. He built our website on our demands and delivered on time with 100% satisfaction. Everyone on my team was happy with the results. Will definitely include Brook in future projects!"

This project successfully restored trust in web design for Parvati Gathering, providing them with a functional, immersive, and high-converting website. The balance of psychedelic branding, seamless navigation, and festival storytelling ensures this site is a powerful marketing tool leading up to the Summer Solstice festival.