SEO to the Rescue (Technical SEO)
Katherine Blake
SEO Specialist
Data Analyst
SEO Content Manager
Google Analytics
WordPress
Yoast SEO
Summary
A construction company with a website that had been heavily penalized by Google reached out for a fix. I diagnosed and implemented technical optimizations that immediately unlocked 25% more month over month traffic.
Tactics & Strategies
Information architecture for SEO
Image management for SEO
Technical SEO best practices
SEO-led website migration
Landing page SEO
Local SEO for businesses
Execution
Implemented pre- and post-launch SEO optimizations including IA, redirect strategy, tagging, on-page optimization, local SEO, and meta data wrangling.
Created galleries of optimized images across the website to showcase products, drive traffic, and minimally impact site speed.
Clicks & Impressions
