"Tell Us Who You're Fighting For" - In response to the alarming rise in anti-Asian hate crimes, we developed a powerful video campaign to highlight the stories of those in the AAPI community who are fighting back. Through uplifting and inspiring storytelling, we aimed to promote solidarity and empower our audience to take a stand against hate. Our video showcased the voices of real people who shared their personal stories and reasons for fighting, and we shared it across multiple social media platforms to reach a broad audience. With this campaign, we successfully elevated awareness of the ongoing issue and helped to bring people together in the fight against hate.