How do I set clear goals for my social media campaign?
Start by defining what you want to achieve with your social media. Are you looking to increase brand awareness or drive sales? Write down clear and simple goals. This helps the social media manager know what to focus on.
What deliverables should I expect from my social media manager?
Think about what you want them to do, like creating content or running ads. Ask for a content calendar so you know what's coming next. Make sure they understand your brand's voice and style.
How can I measure the success of my social media efforts?
Check metrics like engagement, followers, and website traffic. Ask for regular updates from your social media manager. This will help you see if you're reaching your goals.
How should I discuss timelines for posting and project steps?
Talk to your social media manager about when things will get done. Set a schedule for when content will be ready and when it should be posted. This keeps the project on track.
What should I include in the creative brief for a social media campaign?
Include your brand's message, target audience, and campaign goals. Share examples of what you like. This helps the social media manager create content that matches your needs.
How can I ensure my brand's voice is consistent in social media posts?
Share previous posts you like with your social media manager. Discuss what tone and style you prefer. Regular check-ins help ensure the voice stays the same.
What should I know about collaborating with a freelance social media manager in California?
Understand the time zone differences if you're not in California. Make sure your working hours align for meetings. Be aware of California-specific holidays that might affect work schedules.
How can I keep up with trends in California for my social media strategy?
Ask your social media manager to research local events and popular topics. This helps create relevant content. Staying trendy can attract more followers from California.
What's the best way to provide feedback to my social media manager?
Be clear and direct with your feedback. Use examples to show what you mean. This helps your social media manager know exactly how to improve.
How can I discuss the integration of local California culture into my social media content?
Discuss local events, foods, and places that connect to your brand. Including California culture can make your content more relatable. This might increase engagement with local audiences.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.
