Ecommerce Growth Operations for Jivolta

I supported Jivolta, an ecommerce business in personal care and smart-home gadgets, across the brand, storefront, acquisition, measurement, and day-to-day growth operations.

Brand strategy and creative direction

Shopify development and ongoing storefront improvements

Google Ads and Meta Ads

GA4 and Google Tag Manager setup

Conversion tracking

Growth and operational support

The work connected the pieces that affect ecommerce performance: how the brand is presented, how customers move through the site, how campaigns are measured, and how acquisition activity feeds back into conversion improvements.