Design of Gratis – Gratitude & Journal App

Gratis is a gratitude and journaling app designed to help users cultivate a positive mindset by recording daily reflections. The app combines simplicity, mindfulness, and structure to encourage consistent journaling, emotional well-being, and personal growth.

I was brought on to design the app from the ground up, from defining the structure and user experience to crafting a clean, emotionally resonant interface that inspires daily use.

To design a lightweight, easy-to-use journaling and gratitude app that encourages users to build a consistent habit of self-reflection and emotional awareness.

Key goals included:

Simple and intuitive user experience

Calming, welcoming visual design

Encouragement to build daily habits

Optional upgrade to unlock additional features

Designing a layout that feels minimal but functional for both quick gratitude entries and longer journal reflections

Encouraging consistency without relying on gamification

Differentiating core features from premium offerings without disrupting the experience

Ensuring the app feels warm and human, not overly clinical or generic

The final product is a clean, intuitive journaling and gratitude app that:

Makes it easy to record thoughts in seconds

Helps users stay consistent with gentle reminders and streak tracking

Offers premium upgrades like unlimited entries, customization, cloud sync, and mood insights

Creates a calm, inspiring experience without overwhelming users