Streamlining the User Experience of a Logistics Website

Rebecca Adisa

Homepage Screen
Homepage Screen

Overview

Client Name: Uranse
Industry: Logistics
Project Scope: Researching users & market, designing the website, users' dashboard, partner dashboard, and admin dashboard, and testing the design with users.
Duration: 1 year 6 months
About: Uranse is a logistics company based in Nigeria that aims to revolutionize and simplify the transportation of goods locally and internationally.

🧑 About Client

Uranse is a logistics haulage system that allows customers to send packages internationally from Nigeria.
The primary purpose of Uranse is to deliver a customer-centric system that ensures safe, timely, and high-quality package delivery from sender to recipient through our partner network.
This solution arises from the need to create a tailored solution to address the challenges users face in the shipping process.

📍 Challenges

The challenge businesses face in an evolving landscape is the need to rely on an efficient and reliable global logistics company. Many businesses encounter problems carrying out diverse supply chain demands, which leads to bottlenecks, delays, and increased operational costs.

🎯 Goals

Uranse's primary goal is to revolutionize the logistics landscape by creating a reliable, efficient platform for seamless global shipping.
They aim to help businesses overcome logistics challenges, reduce operational complexities, and optimize their supply chain.
Their goal is to be a "go-to" logistics partner that propels businesses toward sustainable growth.

⏳ Solution

The website offers a comprehensive solution to the challenges businesses face in the logistics landscape.
Uranse ensures secure packaging, efficient transportation, and real-time tracking, offering businesses unparalleled visibility and control over their shipments.

🚀 The Approach

After the initial discovery call with the client (to understand their goals and visions for this product), I conducted user research to understand users' pain points and also the competitive landscape.

🕔 Features Prioritization

After the brainstorming sessions, I came up with modules and features for the website
Shipment: This module will allow users to create and track shipments. They can also successfully request quotes.
Authentication: The authentication module screens include the sign-up and login pages and the forgot password screens.
Profile Management: The profile management module allows users to view and edit their profile details, and users can also deactivate their accounts.
Payment: The payment gateway used for this platform is Paystack. Users get confirmation emails and invoices after paying for a shipment.
Website: Other screens I worked on include the homepage, about us, Uranse partner screen, and support.

Users' Dashboard Screens

My Shipment Dashboard
My Shipment Dashboard
Request Quote Form
Request Quote Form
Create Shipment Form
Create Shipment Form
Shipment Tracking Details Screen
Shipment Tracking Details Screen
Profile Overview Screen
Profile Overview Screen
Profile Settings Screen
Profile Settings Screen

Partner Dashboard Screens

Uranse Partner Form
Uranse Partner Form
Dashboard
Dashboard

Air Waybill Screen
Air Waybill Screen
Waybill Templates
Waybill Templates
Reports & Analytics Screen
Reports & Analytics Screen

Admin Dashboard Screens

📌 Conclusion

Working on this project illuminates the remarkable journey of transformative logistic excellence. Uranse has proven itself to be more than a service provider—a strategic partner in the success of a business.
Competitive insights: I gained a deeper understanding of the challenges and dynamics within the logistics industry.
Global Perspective: I learned and gained insights into the complexities and opportunities associated with global logistics and how the website can serve as a bridge for businesses expanding internationally.
Visual storytelling: utilized visuals and graphics to tell a cohesive and engaging story, enhancing the overall appeal and effectiveness of the website.
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Posted Jan 22, 2024

Uranse seeks to redefine the landscape of global logistics by providing businesses with a transformative platform to streamline the logistics industry.

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