Dogmond is a meme coin company in the crypto world, and I collaborated with stuudio.xyz on this project. I was assigned to develop engaging branding, website illustrations, and animations (UI design). The task was to create branding that was easily memeable and fun to attract customers, setting Dogmond apart from other meme coins in the market.

The primary logo drew inspiration from the Maltipoo dog breed, with color choices selected to encapsulate a playful and web3 atmosphere. This approach ensured the branding resonated with the target audience, emphasizing the memeable nature of the project.

The client envisioned an infinite scroll website, where users looking to sell their diamonds would never reach the end, keeping them engaged with fun texts and animations throughout the scrolling process. The website features a unique paw animation symbolizing "diamond hands" in the crypto world, encouraging users to hold onto their assets. This was visually represented by integrating a dog paw with a diamond, aligning seamlessly with our mascot and overall theme.

In collaboration with the creative director and UX designer, I contributed to creating the website's visuals and animations, ensuring a cohesive and engaging user experience. My role also involved designing the overall branding, reinforcing the project's fun and meme-centric identity.

This project showcases my ability to blend creativity with strategic branding and user experience design, resulting in a memorable and effective web3 meme coin project.

Below you can see website design and branding process.