Masks are a key theme of the game - they give the player new abilities and change the game in various ways. The figure on the poster is Skull Kid; he antagonises Link, the player character, from the get-go, leading to pursuit. He wears a mask—the titular Majora's mask—which the player is tasked with retrieving. Because of their prevalence, I wanted to include masks in the copy. I started thinking about how the player and NPCs put on masks during the game and how, if you've never seen each other, they must wonder what lies beneath. Indeed, throughout the game, the player wonders what lies under Majora's Mask; who is Skull Kid and who is Majora? Moreover, the game involves a lot of deception—metaphorical masks. Adding to the metaphorical angle, the NPCs are wearing a mask of denial since they refuse to admit the world is ending. All this usage of masks made it clear to me that they should be represented in this poster.