YUMZY - Fried Chicken Branding

YUMZY is a youth-driven fried chicken and loaded fries brand built around energy, bold flavor, and pure mood. The identity blends playful pop-art visuals, a confident mascot, and vibrant colors to create a fun, expressive experience that speaks directly to today’s generation.

At YUMZY, food isn’t just something you eat — it’s a mood-shifting moment. Every box, every poster, and every visual element is designed to feel dynamic, shareable, and full of personality.

A brand that’s crispy, colorful, and always ready to lift your mood — one bite at a time.