As a Lead Product Designer for a crypto payment gateway application, my focus is on creating intuitive, and visually engaging interfaces that make cryptocurrency transactions straightforward for both merchants and users. My goal is to design seamless experiences that simplify the complexities of crypto, ensuring the platform is not only functional but enjoyable to use. Understand Users I spend time researching and understanding the needs of merchants and end-users. Whether it's through usability tests, interviews, or analyzing data, I make sure every design decision reflects real-world insights. Build Merchant Dashboard My work includes designing dashboards that give merchants a clear view of their transaction history, revenue metrics, and customer interactions. I focus on making complex data easy to digest through clean layouts and intuitive visualizations. Ensure Cross-Platform Consistency I design responsive solutions that work equally well on web, mobile, and desktop. Consistency in visuals, interaction patterns, and branding is a key part of my approach. Iterate and Improve I’m a strong believer in prototyping and iteration. I sketch, wireframe, and prototype ideas, gathering feedback along the way to refine the final product. Collaborate with Teams I work closely with engineers to bring designs to life, ensuring they’re implemented as intended. I also partner with marketing and compliance teams to align on branding and legal requirements. Skills My technical understanding of blockchain technology and crypto payment systems helps me design solutions that bridge the gap between complex systems and user needs. The Impact I Aim For Through my designs, I aim to make cryptocurrency accessible to businesses and their customers. By creating tools that are both powerful and simple to use, I’m helping to push the boundaries of financial technology, empowering merchants to embrace the future with confidence.