Vibrant Success: TOP Detergent Colour Signature Line Launch
WeeSuen Khor
Get ready to dive into the vibrant success story of the TOP Colour Signature Line launch by Malaysia TOP Detergent, where I led the charge in spreading the word far and wide!
Skills at Play
Influencer Outreach
Influencer Management
Communication
Relationship Building
Content Creation
Analytics and Strategy
Social Media Marketing
My Role & Responsibilities
Crafting a stellar influencer strategy that perfectly aligned with TOP Detergent's brand ethos and campaign objectives, I set the stage for success.
Identifying and engaging influencers who embodied the brand's image and message, I ensured our campaign resonated authentically with our audience.
Managing a dynamic team of 150 nano influencers, I fostered seamless collaboration and ensured timely content delivery, keeping the campaign's momentum alive.
With a keen eye on campaign progress, I meticulously tracked metrics and provided detailed reports for analysis, guiding our strategy for maximum impact.
Achievement: The campaign made waves, accumulating over 135,000 impressions and sparking 33,000 engagements! 🎉
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Posted Jul 22, 2024
The remarkable success story of the Malaysia TOP Detergent Colour Signature Line launch
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