The project aimed to enhance art and design students' emotional competencies—an essential factor in their academic, social, and personal success—through design. Students often experience intense emotions such as stress, anxiety, and frustration, which significantly impact their well-being and academic performance. The main challenge was to convey emotional management techniques in an engaging and accessible way for a diverse student audience, varying in gender, age, and personal experiences. Unlike other platforms that primarily focus on achieving happiness, this project adopted an exploratory approach, encouraging students to explore and understand their emotions without the pressure to quickly reach emotional well-being.

A digital platform was designed to promote self-awareness and emotional self-management. The design process was iterative, focused on making information more accessible and engaging by breaking down content into small, understandable fragments, supported by illustrations that simplify interpretation. The name "Influyo" combines several concepts: The verb "Influir" (to influence), the use of the first person and the component "Yo" (I) highlight the individual agency of each student. The visual identity is based on the Wheel of Plutchik, using a palette of eight colors that represent different emotions. The logo includes a symbol formed by a circle that abstractly reflects emotion, replacing the last "O" in "Influyo."