UEFA Europa League - Brand Refresh

Blair Jarvis

Brand Designer
Design Systems
UI Designer
UEFA

For the 2018/19 football season the UEFA Europa League has undergone a brand refresh that embodies the adventurous spirit of this unique competition. With over 48 clubs participating in the competition, the UEFA Europa League is not just the biggest European club football competition, but also one of the most unpredictable.Working with London branding agency Turquoise I was involved throughout the process to deliver the refreshed brand. Areas I worked across: - Brand Identity

- Brand Guidelines

- Typography

- Illustration

- OOH Signage

- TV Titles

- Merchandise

- App design

- Website

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