TikTok - Branding & Event Design / Cannes Lions 2022

Working with Seen Presents and TikTok to bring their All Access campaign to life across 4 locations at the iconic Cannes Lions marketing festival.

I was involved as a lead creative and UX/UI designer on the project to bring this vision to life through a series of digital interactive installations.

The project involved working from defining the creative concepts, working with the development agency, to designing the user experience that resulted in the new digital activations as shown. I was involved in the following areas: – Branding + Identity – Art Direction – User Experience – Prototyping and Wireframing – Facilitating the design delivery – Interaction Design – UI Design – Motion UI – Icon Design