Frankie & Bean
Specialty Coffee Roastery & Bakery
Brand Identity Project
DESCRIPTION
Brand identity, packaging design, and illustration for a specialty coffee roastery and bakery in Warsaw. Frankie & Bean combines specialty coffee, fresh bread, and a friendly atmosphere into a warm neighborhood café experience.
VISUAL IDENTITY
Frankie is not a fictional mascot — he’s a real dog. The café owners welcome dogs, and Frankie, their own companion, naturally became part of the brand.
Instead of appearing as a single logo, Frankie shows up throughout the identity in different moments: carrying fresh bread, brewing coffee, relaxing with a cup, or curiously investigating coffee beans.
The palette combines warm sand beige and terracotta red, reflecting the welcoming atmosphere of the café while remaining distinctive across packaging and merchandise.
TYPOGRAPHY
A high-contrast serif wordmark carries the brand at large scale. Supporting typography remains restrained, keeping packaging, menus, and printed materials clean, balanced, and readable.
Art Direction, Brand Identity, Illustration, Packaging Design, Visual System
Anastasia Kornilova
2026