FASHION WEEK
Approach
Capitalized on current events & pop culture to establish drive engagement as both an information resource and inspo hub.
Impact
• Doubled content engagement rates MoM.
• Launched a Reel strategy, acquiring 5,000,000+ views within first quarter of launch.
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Posted Jul 11, 2023
Expanding reach and increasing engagements through the introduction of Instagram Reels and the launch of a timely content strategy.
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