Mental Health Match

Krystal M

Approach

Utilized insights from social listening to create meaningful content meant to foster community growth & engagement.
*This work predates the company's newest brand makeover.

Work Samples

Impact

Maintained engagement rates of 15%+ MoM — exceeding industry averages. Increased account reach MoM.
Acquired 15,000+ organic followers within one year.
2,000,000+ Reels views.
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Posted Jul 23, 2024

Overhauling a content strategy to set clear pillars around messaging and grow an engaged community.

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