THE FINANCIAL DIET

Krystal M

The Ask

With the goal of expanding their reach and growing their following, TFD was looking to create a dynamic content strategy. The game plan included implementing Instagram Reels, Twitter threads, + trending formats to extend their brand reach across social channels.

The Work

Having an existing podcast, already deployed content, and a 800,000+ YouTube subscriber list — TFD was looking to alchemize their already existing content library into culturally relevant + timely posts that reverberated across socials.

The Impact

• 1,200,000+ views
• 40,000+ new followers
• 5,000+ site visits

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Posted Sep 12, 2022

Introducing video and refining an existing strategy

SAMELYS LOPEZ CONGRESSIONAL CAMPAIGN
SAMELYS LOPEZ CONGRESSIONAL CAMPAIGN
Mental Health Match
Mental Health Match
Fat Mascara Podcast
Fat Mascara Podcast
Daniel Martin (Celebrity MUA & Director of Artistry/Education)
Daniel Martin (Celebrity MUA & Director of Artistry/Education)