Anxiety practice brand and landing page: Shallow End demo

Demo: fictional brand, not client work.

I made a brand and landing page look and feel for a fictional Melbourne anxiety practice, Shallow End: a logo set (primary, stacked, icon and favicon) with the wordmark outlined, the Salt and Paperbark palette set into roles with contrast checked, a Lora and Manrope type pairing on open licenses, three tileable coastal textures, four spot illustrations of a small stick figure close to scary things, one landing page at 1440 and 390 structured like a Figma file for Wix Studio, and a two-page style guide. No testimonials and no outcome claims anywhere, per the Australian health advertising rules.