Demo: fictional brand, not client work.
I made a one-site framework, for a fictional chiropractic and wellness practice with a clinic site and a separate education site. It maps all 35 pages of both sites into one site with seven sections, keeps the programs, offers and member login at their paths, and sets one master brand with Care and Learn lines, with color, type, imagery and voice. It defines the desktop and phone navigation and five core page templates with the content slots a team fills, each checked at 390 px. The SEO migration plan gives each moved page one 301 to its new page, with separate rules for the main domain and the old education domain, a launch checklist and a review rubric for the finished site. The site is structured like a Kajabi site.
Architecture map: the clinic site and the education site become one site with seven sections
The home page template at 1440 px and on a 390 px phone
Navigation: the desktop header with the Care dropdown open
SEO migration plan: one 301 for each moved page, every row in view
0 likes · 3 views · Oct 7, 2026
A one-site framework for a fictional chiropractic practice: strategy, brand direction, architecture map, navigation, five page templates for desktop and phone, and an SEO migration plan with one 301 for each moved page.
