Digiseed helps B2B SaaS companies stand out, grow faster, and increase profitability through applying expert knowledge of buyer psychology and being driven by data.
Process Overview:
The project commenced with a comprehensive discovery phase. This involved in-depth discussions and research to understand the client's business, objectives, target audience, and brand identity. Thorough market research was conducted to identify trends, competitors, and opportunities that would inform the design and branding strategy. Based on the research findings, a brand strategy was formulated. This encompassed defining the brand's core values, mission, and unique selling propositions.
Before
After
Achievements:
- Revitalized Brand Identity: The brand received a fresh and contemporary identity that aligns with its values and objectives.
- User-Centric Website: The website was designed with a user-centric approach, offering an intuitive and enjoyable browsing experience.
- Responsive Design: The website is fully responsive, ensuring seamless access across various devices, including desktops, tablets, and mobile phones.
- SEO Optimization: Content was optimized for search engines, improving the brand's online visibility.
- Effective Communication: The new branding and website effectively communicate the brand's message and value proposition to the target audience.
- Enhanced Visual Appeal: Custom graphics and icons added visual appeal and reinforced brand recognition.
The branding process included:
- Color Palette: Selecting a color palette that resonated with the brand's values and appealed to the target audience.
- Typography: Careful selection of fonts to ensure readability and consistency in brand materials.
- Graphic Elements: Creation of custom graphics and icons to enhance brand recognition and visual storytelling.
- Website Design.
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