Ecommerce Website Case Study

Project Overview

Jenny Joys Soap, a US-based business specializing in handmade soaps, beard balms, and eco-friendly products, was facing challenges in generating sales through their online platform. The website's lack of user engagement and poor conversion rates indicated a need for a comprehensive redesign to enhance the shopping experience and boost sales.

I helped business owner build a converting website which led to a significant increase in user engagement, with improved metrics across page views, session duration, and bounce rates. 

Most importantly, the project achieved its primary objective of boosting sales, with a noticeable uptick in conversion rates and consistent sales growth following the launch of the redesigned site.

My Design Thinking Process

User Persona

HOMEPAGE LAYOUT

OTHER PAGE SECTIONS

Do you want me to help you create a converting website for your business or optimize an existing one? Hire me on Contra!