Overview

The problem of the client

The innovation director of a major company in the luxury sector aims to organize an Innovation Day for its Executive Committee (COMEX), focusing on the innovation roadmap until 2025, with a particular emphasis on Generative AI. The goal was to design an inspiring agenda, projecting the COMEX members into the future, and facilitating idea collection for the innovation roadmap.

The challenges

Inspiration and Projection: Design a captivating day for the COMEX, instilling enthusiasm and projecting the group into future trends.

Accessibility: Create intelligible content, even for those without technical knowledge, while addressing links to the company's strategy and industry trends.

Idea Collection: Facilitate the collection of ideas to fuel the innovation roadmap.

Participative Experience: Define an interactive and engaging agenda to ensure a memorable experience.

Main Objective

Propose a creative agenda, aligned with the client's industry-specific goals, fostering innovation, and encouraging active participation from the COMEX, in only 10 minutes for approval.

The Process

The proposed process for the client's Innovation Day begins with a warm welcome, setting the stage for a transformative event. The introduction delves into the cleintl's essence and the strategic integration of Generative AI, offering a glimpse into its potential applications. The day unfolds with a mix of engaging activities, workshops, and insights from industry experts, ensuring a dynamic and participative experience.

Starting with an icebreaker, the day progresses to a presentation showcasing real-world applications of Generative AI, emphasizing its impact on creativity and customer experiences. Workshops with Ubisoft and internal brainstorming sessions immerse participants in hands-on activities, exploring innovative ideas and ethical considerations.

The day's schedule strategically balances informative sessions, interactive workshops, and a focus on the ethical dimensions of Generative AI. A break for reflection, lunch, and engaging activities ensures a well-paced and inclusive experience.

The solution

The proposed solution revolves around leveraging Generative AI to enhance various facets of the client's operations. From creating immersive customer experiences to fostering creativity and fortifying the brand image, Generative AI becomes a catalyst for innovation. The day culminates in ideation workshops, providing a platform to explore personalized perfume systems and strategic considerations for integrating Generative AI into the client's creative processes.

Post-event, the emphasis shifts to follow-up and engagement. The generated ideas, documented during the workshops, lay the groundwork for a comprehensive roadmap. Transparent communication and internal workshops are highlighted as essential elements to sustain engagement and further refine innovative concepts.

The conclusion reiterates the tailored nature of the proposal, aligning with the client's aspirations and COMEX's objectives. The goal is to catalyze exciting possibilities with Generative AI, creating a strategic vision that propels the client into a prosperous future until 2025.

The Next Steps

Following the presentation of this comprehensive agenda for my client's Innovation Day, the immediate next steps involve collaborative planning and detailed preparation. Engaging with key stakeholders, including members of the COMEX, my client's innovation team, and other relevant departments, will be crucial. This collaborative effort aims to refine the proposed agenda based on specific insights, ensuring it aligns seamlessly with the client's unique organizational dynamics and strategic goals.

Simultaneously, a detailed project plan will be developed, outlining the logistics, resource requirements, and responsibilities for each aspect of the Innovation Day. The plan will emphasize clear communication channels and regular check-ins to address any evolving needs or adjustments. Coordination with internal teams and potential external collaborators, such as Ubisoft, will be initiated to ensure a seamless and impactful execution.

In parallel, an agile feedback loop will be established to capture ongoing insights and suggestions from stakeholders. This iterative process will facilitate continuous improvement and customization of the agenda, guaranteeing that it remains agile and responsive to evolving priorities.

Overall, the next steps involve a concerted effort to finalize the agenda, mobilize resources, and establish a robust framework for execution. Through close collaboration and adaptability, these steps aim to ensure the success of the client's Innovation Day and pave the way for a transformative journey into the realm of Generative AI.