Mo'o Poke Logo & Branding
Rachel Jirik
Brand Designer
Graphic Designer
Adobe Illustrator
Adobe Photoshop
This logo design & brand was created for a fictional Hawaiian poke restaurant located in the Pearl District of Portland. Drawing inspiration from Hawaiian folklore, the name "Mo'o" refers to shape-shifting dragon spirits known for their influence over weather and water.
Environmental Design
Interior Signage
Interior Branding
Packaging
Packaging
Packaging
Packaging
Apparel
