Social Media Strategy & Design for Gulf Coast Air Systems by Faye ConstantSocial Media Strategy & Design for Gulf Coast Air Systems by Faye Constant

Social Media Strategy & Design for Gulf Coast Air Systems

Faye Constant

Completed work

Graphic Designer

Social Media Strategist

Social Content Designer

Adobe Illustrator

Adobe InDesign

Sprout Social

Building & Construction

Social Media Strategy & Design for Gulf Coast Air Systems

Social Media Design

Jun 11

Overview: During my time at Rooks Advertising Agency, I had the opportunity to lead social media efforts for Gulf Coast Air Systems, a Florida-based HVAC company. My role involved managing their Instagram and Facebook social media presence using Sprout Social and designing visually engaging, SEO-conscious content that would expand their reach and improve local visibility. From promoting emergency repair services to educating homeowners on system care and financing options, I created posts that balanced strategy with clarity, supporting both lead generation and brand trust across platforms.