CRM Design | Finance & business

Natworks Studio

UX Designer
Prototyper
UI Designer
Figma
Juno Markets

Overview

This is a CRM design project for an online trading platform. The client come to us during the later stage of their MVP development process. They would like us to design several pages in the internal system used by their back office staff and sales. Since this is the MVP, functionality at this stage is prioritised compared to the outlook of the product.
We are responsible for designing the UX and communicate with the dev team.

Industry

Finance & Business

Task

Build a design system for the Juno Market’s Back office
Create wireframes and user flow for the features
Create high fidelity prototypes on Figma
Communicate the design with development team, ensure a smooth deployment

Deliverables

Wireframes
User flows
Design system
UX & UI Design for web portal
An example of user flow that we used to communicate with the development team and clients.
An example of user flow that we used to communicate with the development team and clients.

The challenge

The company has large amount of data (>100,000) to filter.
Staff from different department wants to filter for different and specific criteria, which a basic filter could not fulfil.
Right now front-line staff cannot configure the client grade settings, which put extra work load on back-end developers if they want to make any changes to the client grade.
Staff have to ask the responsible colleague to get the reports instead of downloading it from the back office portal.

Solutions & outcomes

Increase consistency - Design system enhances future design management and maintain consistency throughout the product.
Facilitate work flow - With the advanced filter, users can filter and view large amount of data in just a few steps. They can save, rename and edit the filter settings and easily apply for the next time.
Improve flexibility - With our intuitive UI, front-line staff users can now configure frontend trading platform settings, or import client data to the system.
Streamline reporting - Users from different department can query for latest report and filter for the period they want efficiently.
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