Betwixt - iOS & Android App

Alex

Alex Pluda

Verified

Betwixt - iOS & Android App

Narrative Game for Mental Well-Being

Overview

Betwixt is a mobile game I helped design that blends interactive storytelling with mental health support. The app creates a safe, immersive space where players progress through challenges, self-reflection prompts, and narrative choices, effectively turning play into a tool for personal growth.

My Role

UX/UI Design
Product Design Strategy
Brand Identity & Visual Language
Prototype & Interaction Design

Challenge

Mental health apps are often clinical and lack engagement, while games tend to prioritize entertainment over emotional depth. Betwixt aimed to bridge the two worlds by:
Designing a narrative-first experience that feels engaging and immersive.
Creating a UI that feels personal and warm, far from generic wellness apps.
Building mechanics that balance fun gameplay with meaningful reflection.

Results & Achievements

Featured as App Store Game of the Day.
Rated 4.9★ on iOS (2.9K+ reviews) and 4.7★ on Android (6K+ reviews).
Surpassed 100,000+ downloads worldwide.
Like this project

Posted Sep 19, 2025

Mobile game combining interactive story, self-care & design. 100K+ downloads, 4.9★ rating, and featured as Game of the Day on the App Store.

Likes

0

Views

27

Timeline

Sep 18, 2025 - Oct 7, 2025