ThinkABM. Explainer Video.
Aaron Bethune
ThinkABM Had a Problem...
Their first-party marketing database helps businesses find their audience faster — but they didn't have a way to simply explain that to their audience.
The Solution...
Based on the ThinkABM team's brief, I developed a video concept that helped convey the benefits of a first-party database: comparing other databases to a game of telephone.
The Work...
ThinkABM Explainer Video
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Posted Oct 24, 2024
Insights sometimes get lost in translation. That's why ThinkABM needed a punchy explainer video to showcase the benefits of their 1st-party audience database.
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