I led the development of a comprehensive a blog post for Bryq, an AI-powered, B2B HR tech startup, focusing on a subject area of interest to its target audience of enterprise Human Resource professionals. This project highlighted my expertise in content research, copywriting, graphic design, SEO optimization, and web content management.

Content Research: Conducted thorough research on workplace stress, exploring current studies, expert opinions, and industry trends. This foundational work informed the article's direction and depth.

Keyword Research: Identified relevant keywords to enhance the article's discoverability and align it with search intent.

Copywriting: Crafted an engaging and informative blog post that balanced scientific insights with practical advice. The content was tailored to Bryq's target audience, emphasizing how talent intelligence solutions can mitigate workplace stress.

Graphic Design: Designed custom graphics to illustrate key statistics and concepts within the article. These visuals enhanced engagement and provided shareable elements for social media promotion.

SEO Best Practices: Implemented strategic keyword placement, crafted compelling meta descriptions, and structured the article with appropriate headings and subheadings to optimize for search engines using Yoast SEO.

Content Upload: Managed the web content management process by uploading the finalized article to Bryq's Wordpress site. Ensured proper formatting, link structure, and tag implementation.

URL Optimization: Optimized the article's URL structure and implemented schema markup to improve visibility in search results.

This project showcased my ability to produce high-quality, SEO-optimized content that aligns with a brand's voice while addressing relevant industry topics. The resulting blog post not only provided value to Bryq's audience but also aided in reinforcing the company's position as a thought leader in the HR tech space.