Timberline Web Co. Logo Design by Mateja MitrovicTimberline Web Co. Logo Design by Mateja Mitrovic

Timberline Web Co. Logo Design

Mateja Mitrovic

Mateja Mitrovic

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Timberline Web Co. - Logo Design

One of the most specific briefs we've ever received.
Nolan came to us with four non-negotiable requirements: multicolor, negative space, depth, and a tree as the hero element. All at once. For a web design agency.
Most clients say "make it feel professional." Nolan knew exactly what he wanted, and that specificity made the work genuinely interesting.
The Challenge
Each requirement sounds manageable in isolation. The hard part is making all four coexist in a single mark, one that holds up at favicon size, looks great on a dark background, and still has something to say at large display sizes.
We landed on a layered pine tree with a stacked horizontal base. The overlapping planes give you depth and negative space simultaneously. The color palette (a deep forest green and a muted sage) works together without either tone fighting for attention. Nothing about it is accidental.
The Pressure
Designing for other designers is a different sport. They see everything. There's nowhere to hide.
Nolan runs Timberline Web Co. with nearly $500k in lifetime project value and the taste to match. When someone like that brings you a brief, high expectations pull better work out of you.
The Result
A logo that checks every box and actually looks like it belongs to a serious web studio. Not generic. Not safe. Something with a genuine point of view.
This is what happens when a client has vision and a team that can execute it.
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Posted Mar 22, 2026

Designed a layered logo with multicolor, negative space, depth, and a tree element for Timberline Web Co.

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Timberline Web Co