Working with Upkey to enhance University Partnerships

Chirag Asrani

Data Analyst
Intern
Researcher
Google Sheets
Microsoft Excel
Slack
Zoom
Upkey

Introduction

Upkey is based on the notion that you invest in people. When you see someone with promise, with ideas pouring from their minds, with that starry look in their eyes, invest in them because they have the capacity to alter the world. Upkey was founded with the goal of closing the opportunity and equality gap; we strive for a more diverse and inclusive world in which career opportunities are not limited to those with privilege, but are available to all young people.

Problem

Students and recent graduates have had a difficult time finding suitable employment, particularly in light of the COVID crisis. They frequently struggle to locate suitable resources to help them get job-ready. Upkey aspires to be a career-building resource, a library of relevant knowledge for persons setting the groundwork for success to those seeking more than what they already have. We are in the business of ensuring that everyone has access to a brighter future by democratizing and providing strong information and innovative technologies.
To assist more students with career resources, Upkey needed more users and more Universities to partner with them.

Approach

Field Research -
🟨 Discovering pain areas in students' professional development processes and how Upkey's services can help them address their problems.
🟨 Reaching out to universities.
🟨 Assisting and carrying out messaging targeting various customer segments.
Data Analysis -
🟧 Developing outreach data lists for student clubs and organizations from North American Universities.
🟧 Building customer data lists and administering databases.
🟧 Using Advanced Excel, to clean and analyze the information.
Implementing recommendations and possible pivoting

Conclusion

Built some serious connections for Upkey by getting them to contact Universities that were interested in knowing more.
Proved crucial technical abilities via this industry-based capstone project and critical thinking skills through cooperation, teamwork, and diversity, equality, and inclusion training.

2021

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