Growing my own Personal Brand using content repurposing strategy

Elena

Elena Zaporojan

I started growing my TikTok community by repurposing the content from my YouTube channel. When I implemented a specific format for my TikTok channel, I have seen amazing results that brought me +1000 followers a month, so I started being consistent with the format and amplifying video formats that were performing well. You can see how different and beautiful my TikTok feed was looking since I starting being consistent with the format:
Before/After
Before/After
After being consistent and delivering my audience the desired content, I grew my community to 4265 followers.





Repurposed videos from my YouTube channel
Repurposed videos from my YouTube channel
My YouTube channel
My YouTube channel
This is my YouTube channel today, 24.05.2024. I have worked upon identifying topics that are relevant for my audience and for me at the same time after testing different formats and niches.
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Posted Sep 19, 2023

I was my own Social Media Strategist and Content Producer in order to grow my Personal Brand