A Full Shopify Store Redesign for Meraki Medicinal

Client: Meraki Medicinal Industry: Supplements / Health & Wellness Services Provided: Shopify Store Redesign & Build, UX Strategy, Product Page Design, CRO

Meraki Medicinal is a supplement brand built around evidence-based formulations, transparency, and performance. Their audience is skeptical, educated, and results-driven—people who care about what goes into their bodies and expect clarity over hype. The store needed to reflect that mindset across every page. Website: merakimedicinal.com

I was brought in to:

Redesign and rebuild the entire Shopify store, not just a single page

Replace marketing-heavy language with clarity, proof, and structure

Make complex supplement information easier to understand

Build trust through design, hierarchy, and real-world credibility

Redesigned the homepage, product pages, collections, about, and supporting content pages

Created a consistent visual system that feels clinical, calm, and confident

Removed clutter and unnecessary friction across navigation and layouts

Structured PDPs around ingredients, benefits, usage, and science—not buzzwords

Used clear sections, comparisons, and FAQs to answer questions upfront

Balanced education with conversion so users feel informed, not pushed

Integrated reviews, stats, and validation naturally into the flow

Placed CTAs where intent is highest instead of forcing urgency

Optimized the experience for mobile, where most supplement research actually happens

Delivered a cohesive, credibility-first storefront aligned with Meraki’s values

Improved clarity around products and formulations across the site

Reduced friction in the buying journey for first-time customers

Positioned Meraki as a serious, no-BS supplement brand—not another hype-driven store