Shopify Revamp & Brand Optimization for Spacegoods

Client: Spacegoods Industry: Functional Wellness / Nootropics Services Provided: DTC Landing Page Design, Brand Storytelling, Copywriting, Conversion Optimization

Spacegoods is a wellness brand redefining daily energy with Rainbow Dust—a vibrant, all-in-one chocolate mushroom blend. It combines adaptogens and nootropics for focus, calm, and clean energy, without the crash. The product is designed for high-performers who want to replace coffee with something smarter, tastier, and more effective.

Replace Coffee with a Purpose: Introduce Rainbow Dust as the smarter, healthier upgrade to daily caffeine.

Showcase Benefits Fast: Visually communicate functional benefits like energy, focus, and mood uplift.

Support Smart Shopping: Use compelling bundles, reviews, and comparison charts to drive conversions.

Reinforce Trust & Cool Factor: Position Spacegoods as a trend-forward, science-backed lifestyle brand.

Used a high-gloss, color-rich gradient palette to match the brand’s futuristic, energetic vibe.

Showcased the iconic pink packaging front and center to build product recognition.

Included trust badges, press logos, and verified reviews to establish authority.

Built a clean competitor comparison chart to highlight the formula’s superior ingredients.

Used scroll-triggered animations and visual capsules to break down adaptogens and benefits.

Crafted clear, benefit-driven headlines (e.g., “Smooth Energy”, “Limitless Focus”) with supporting copy that’s easy to skim.

Implemented “Try Now” and “Most Popular” product modules with bonus gift incentives.

Created bold pricing sections with trial options to encourage low-friction entry points.

Highlighted UGC and real reviews to validate taste and effectiveness with relatable faces.

Increased trial conversions through limited-offer bundles

Boosted product trust and scroll engagement via social proof & comparison tools

Helped Spacegoods deepen its brand identity as both stylish and smart