The current label has the by amr shehaThe current label has the by amr sheha

The current label has the

amr sheha

amr sheha

The current label has the right ingredients — the hand icon, the warm cream palette, the understated copy — but the typography lacks cohesion and the layout feels unresolved. "AYA'STOUCH" as a single run reads as a production choice, not a brand decision. The label panels compete rather than breathe together. My approach: settle the wordmark first. "aya's touch" in lowercase — a refined italic or upright light-weight serif, with "touch" carrying slightly more weight than "aya's" to land the brand promise. The hand icon stays but gets simplified to a single-weight line drawing, cleaner at small scale. Warm blush and cream remain the palette anchors, with a dusty rose for the icon circle. The label redesign centers the hierarchy: brand name dominant, product name ("cleansing milk") as a quiet descriptor, volume in the lightest weight. Left and right panels breathe with generous margins. The result feels considered rather than assembled. Delivered: primary logo in AI/SVG/PDF/PNG, favicon crop, and a print-ready label file sized to the existing bottle dimensions.
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Posted Jun 10, 2026

The current label has the right ingredients — the hand icon, the warm cream palette, the understated copy — but the typography lacks cohesion and the layout ...