Pharmacy Chain Automation
Automating Inventory & Customer Engagement for a Multi-Location Pharmacy
Client: Chain of Pharmacies (5 Locations)
Challenge:
The pharmacy chain struggled with manual inventory tracking, stockouts, and disconnected sales data across locations. Customer loyalty was low due to lack of personalized offers and slow service. Their supplier ordering process was reactive rather than proactive, leading to overstocking or shortages.
Solution:
I deployed a fully integrated inventory and customer management system using Zoho apps, eliminating manual errors and enabling data-driven decisions.
Zoho Inventory: Enabled real-time stock tracking, automated reorder points, and multi-location inventory management.
Zoho CRM: Centralized customer data, purchase history, and automated personalized marketing.
Zoho Desk: Improved customer support via ticketing and chatbot integration.
Zoho Flow: Automated supplier orders when stock levels hit predefined thresholds.
Zoho Campaigns: Created email/SMS campaigns with product offers based on customer purchase history.
Automation Workflow Example: Smart Inventory & Auto-Reorder Flow
When stock of a product drops below threshold → Zoho Inventory auto-generates a reorder request.
Zoho Flow triggers an API call to supplier’s system, auto-placing an order.
Supplier confirms order → Updates reflect instantly in Zoho Inventory.
On delivery, system auto-updates stock & sends a restock notification to store managers.
Sales associates receive an automated email on new stock arrivals for upselling opportunities.
Impact & Results:
Stockout issues reduced by 60%, ensuring uninterrupted product availability.
25% increase in repeat customers via targeted marketing & loyalty offers.
30% reduction in supplier order delays with auto-replenishment.
10% higher revenue per store due to improved inventory efficiency.
30% faster customer service response time with Zoho Desk automation.
🔹 Technologies Used: Zoho Inventory, CRM, Desk, Flow, Campaigns
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Posted Mar 25, 2025
Designed and deployed a smart inventory and customer engagement system for a multi-location pharmacy using Zoho Inventory, CRM, Desk, and Flow.
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Timeline
Dec 11, 2024 - Jan 31, 2025
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