Bloom | Mobile/web design

Ari Alexander

0

UX Researcher

UX Designer

UI Designer

Figma

Check out the full project & case study on my website below! Otherwise, keep scrolling for a quick overview.

Duration

3 months

Role

UX Designer, Researcher, Visual & Interaction Designer

Project Overview

The goal for this project was to design a native mobile app and accompanying responsive web design for a bespoke floral delivery service.

The Challenge

Buying flowers can be both overwhelming and underwhelming; so many types of flowers to choose from, yet few ways to tailor them for the personality or preferences of the recipient. 
​How might we offer users an easy way to select more personalized flower arrangements for delivery?

Deliverables:

User personas and journey maps
Competitive audit of the current market for online floral delivery
Wireframes & low-fidelity prototype
High-fidelity design and prototype
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Posted Feb 21, 2024

A mobile app and responsive web design offering bespoke floral arrangements for delivery.

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Tags

UX Researcher

UX Designer

UI Designer

Figma

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