90s Scrapbook-Style Social Media Carousels

For this ongoing project, I design visually compelling, 90s scrapbook-style carousels for a creative business coach who specializes in helping artists and designers grow their businesses. The aesthetic is inspired by handwritten letters, ripped paper, dried flowers, and magazine cutouts, evoking a nostalgic and tactile feel that resonates deeply with her audience.

These carousels are published across Instagram, LinkedIn, Pinterest, and Threads, ensuring consistent brand presence and engagement. Each set maintains a cohesive look and feel, making them instantly recognizable to her followers while keeping the content fresh and engaging.

Handcrafted, Nostalgic Design: Every carousel embodies a handmade, analog-inspired aesthetic, aligning with the authenticity of her brand.

Strategic Calls to Action: Each carousel concludes with a CTA directing viewers to her services or products, seamlessly integrating marketing and storytelling.

Optimized for Multiple Platforms: Designed for Instagram, LinkedIn, Pinterest, and Threads, ensuring adaptability and visibility.

Consistent Branding: A unified visual identity across posts helps build recognition and audience engagement.

Since the client is an illustrator, I ensure that all design elements align with her handcrafted brand identity. While stock illustrations aren’t an option, I creatively repurpose existing materials, textures, and artifacts to maintain authenticity. This approach has proven successful, but I can adapt and expand this method for other clients, incorporating additional design elements as needed.

If you’re looking for scroll-stopping, beautifully crafted carousels that elevate your brand’s storytelling and engagement, let’s talk!