Terazo - Gateway To Private Market Investments by Ansif I

This project was built with:

Webflow

Terazo - Gateway To Private Market Investments

Ansif I

UX Researcher

Low-Code/No-Code

Web Developer

Figma

Slack

Webflow

Terazo is a private market investment platform that enables the issuance and trading of security tokens on the blockchain. The platform offers a secure, transparent, and efficient way for investors to trade in private securities.

Research & Analysis

Terazo Website Research

We began by conducting a thorough analysis of Terazo's target audience, competitors, and industry standards. We also analyzed the client's brand, vision, and values to align the design with the client's goals.

Design

Wireframe

We designed the platform with a simple and intuitive interface. We chose a minimalistic design with a clear and consistent color scheme. We used bold typography to make important information stand out and created a clear hierarchy of information on each page.

Navigation

The navigation was designed to be simple and intuitive, with clear labeling of each section of the platform. The user can easily navigate between different sections and find the information they need.

Registration & Onboarding

We created a simple and user-friendly registration process that would allow users to quickly create an account on the platform. The onboarding process was designed to guide the user through the platform's features and benefits.

Dashboard

We created a dashboard that would provide users with a quick overview of their portfolio and any pending transactions. We used clear and concise visualizations to make it easy for users to understand their investment portfolio.

Terazo Dashboard

Transaction Workflow

The transaction workflow was designed to be simple and straightforward, with clear steps and instructions provided at each stage of the process. The user can easily create new transactions, view existing transactions, and track the progress of their transactions.

Mobile Responsiveness

We ensured that the platform was mobile-responsive and optimized for use on different devices. We tested the platform on different screen sizes and resolutions to ensure that the user experience was consistent across all devices.

Find the Problem

The traditional private securities market is highly fragmented and inaccessible to the average investor. Investors face significant barriers to entry, including high fees, lack of liquidity, and limited access to information. Terazo aims to solve these problems by providing a secure, transparent, and efficient platform for the issuance and trading of security tokens on the blockchain.

Simple Solution

Terazo's platform enables investors to invest in private securities with ease, security, and transparency. The platform allows issuers to access a wider pool of investors and raise capital more efficiently. Terazo's platform provides a secure, transparent, and efficient way for investors to trade in private securities.

Competitor Analysis

1. Securitize

Securitize is a platform that enables the issuance and trading of security tokens. Securitize focuses on providing a compliant and regulated platform for the issuance of security tokens.

2. OpenFinance

Open Finance is a platform that enables the trading of alternative assets, including private securities. Open Finance provides a regulated platform for the trading of alternative assets.

3. SharesPost

SharesPost is a platform that enables the trading of private securities. Shares Post provides liquidity to private securities and allows investors to access a wider pool of investments.

UX/UI Design Overview

Achievements After Design

Terazo Website Results

After the design was implemented, Terazo saw a significant increase in user engagement and transactions on the platform.

The user feedback was overwhelmingly positive, with users praising the platform's intuitive interface and ease of use.

The platform's mobile responsiveness also helped to increase user engagement.

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The design goal was to create an intuitive and user-friendly platform that would attract investors and issuers to the platform. We focused on creating a clean a

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