Redesigned car service booking app - Sayaraa
Veer Shrivastava
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Posted Oct 20, 2023
From car servicing & washing to selling & buying. Sayaraa app is one stop solution for all the car worries.
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Overview
I worked with Sayaara Group in 2021-2022 for the redesign of their car service booking app. The previous app was designed by me 4 years back while working in an agency & design was not compelling & hard to navigate all the product offerings. So they wanted someone to redesign the app with new features like chatting with vendors, renting a car, buying/selling a car, etc.
My role
UX Research
Product Strategy
Information Architecture
Wireframing
UI Design
UI widgets & components
Older version of the app
New redesigned version
Problem Statement
Drop in orders due to covid -19
Car products were getting less response since the app launched
Unable to respond to every user's product/service-related query
Some offerings were less discoverable
Less user-friendly app & UI doesn’t look appealing
Challenges
The current app has many flaws in the design, and it needed to be redesigned in such a way that it would be simple to make changes in both backend & front end codes.
The challenges
Strategy
Research & Analysis
Heuristic Evaluation
Brainstorming & Sketching
UI Design
Prototype
Test
Solution
Intuitive app with modern UI
Made product, services, car wash & other features discoverable with proper iconography
Chat directly with vendors for any query, offers etc
Added promotional banners with best offers & services on the top of home screen
Redesigned the design system with new colors & proper spacing
Mockup
Redesign Impact
Increased user base by 40% after new app launch
10k+ active monthly users
Positive feedbacks from the users for overall user experience of the app
Here from the client
I am highly satisfied on Veer’s work in terms of professionalism, product design research and development, proper communication and transparency.
- Arun Premji, Founder Sayaara Group