Indian Weddingz is a wedding planning platform that helps couples discover, compare, and book wedding vendors with ease. The platform aims to simplify the planning experience by providing curated vendor listings, personalized dashboards, and interactive planning tools — all within an intuitive, visually rich interface that reflects the joy and elegance of Indian weddings.

I was responsible for leading the research, strategy, and interface design to deliver an engaging and user-friendly experience.

User Research & Competitive Analysis

Site Map & User Flow Design

Information Architecture

Design System Creation

UI Design & Prototyping

The wedding planning market is highly competitive and visually saturated. The client wanted to build a distinct brand presence that felt modern, trustworthy, and elegant, while offering a more intuitive planning experience than existing players.

Establishing a strong, differentiated brand image in a crowded space.

Designing a simpler, more guided dashboard for couples to plan weddings effortlessly.

Building a robust vendor discovery experience with well-structured filters, smart categorization, and visually appealing vendor cards.

Maintaining a consistent tone of luxury and celebration without compromising usability.

To address these pain points, I structured the project around three pillars

Project Discovery & Discussion

Information Architecture & Flow

Vendor Discovery

Moodboarding

Design System

Design

Testing

Iterations

Developer Hand-off

The visual design balanced tradition with modern elegance.

Soft hues inspired by Indian festivities paired with minimal white space.

Decorative accents used sparingly to keep focus on usability.

Smooth micro-interactions enhanced the feeling of celebration throughout the interface.

The redesigned experience successfully captured the brand’s essence — elegant yet accessible.

Dashboard usability improved significantly during usability testing.

The design established a strong visual identity that stood out from competitors.

Figma | FigJam | Notion

This project reinforced the importance of balancing aesthetics with usability in lifestyle-based platforms. A beautiful interface only succeeds when it genuinely simplifies the user’s journey — especially in emotional and high-stakes experiences like wedding planning.

"Veer brought my vision for IndianWeddingz to life with stunning UI The designs were elegant, user-friendly, and captured the essence of Indian weddings perfectly"