Built with Framer
Above & Below: Headless Build on Framer Commerce
George Twobear
Like this project
Posted Dec 29, 2025
The aim of this project was to move Above & Below's front end onto Framer with Framer commerce. Greatly increasing customisability, load speeds and UX.
The client wanted to move over to Framer & Framer commerce for several reasons. But the primary reason was the increased design control that we would have compared to using Replo, as well as the much smoother user experiance that could be created.
One of the key areas that was improved was collection pages, especially the filtering capabilities, which can be much more custom and granular with Framer Commerce.