Hive Preloved: Custom Shopify Development

Overview Hive Preloved is a luxury resale brand sourcing curated vintage directly from Japan, focused on rare, high-quality pieces and a more modern, trustworthy way to shop pre-loved fashion online. This was another project working with Hutch & Co, where I got to execute their beautiful design.

The brief Give an established, fast-growing resale brand a more confident, cohesive presence online: a new visual identity paired with a custom Shopify store that felt editorial rather than transactional, putting the product and storytelling first.

What I built I built the new custom Shopify site end to end, translating Hutch & Co's rebrand and designs into a clean, editorial shopping experience. Engineered for performance and built for the team to manage day to day without developer dependency.