Luméra: Dubai Clinic Website in Framer, English and Arabic

Luméra Aesthetic Clinic Website

Luméra is a medical aesthetics clinic in Jumeirah, Dubai. Every treatment starts with a consultation, and the site had to say so from the first screen. It also had to work in English and Arabic, so patients could read every page in the language they are most comfortable with, and the layout flips for Arabic.

Consultation first. The home page opens on a calm statement of how the clinic works: listen, explain what is realistic, and recommend only what suits the patient. Booking sits one click away on every page, so a visitor can move from reading to asking for a consultation without hunting for it.

One mark, one palette. A simple arch is the mark. Clay orange, espresso and linen carry the site, with soft skin photography between them. The type pairs Onest with Instrument Serif in English and IBM Plex Sans Arabic in Arabic.

Information patients need. Each treatment page shows the duration and the downtime. Every practitioner has a profile. A before-and-after gallery shows results, and patients book through the site, WhatsApp or phone.

Brand pieces. The same system carries over to print and packaging, with Arabic set right to left beside the English.

A bilingual site in English and Arabic

Treatment pages with duration and downtime

Practitioner profiles and a before-and-after results gallery

Booking by the site, WhatsApp or phone