B2B2C Product Build and Launch
Des Ebel
UX Designer
Product Designer
Webflow Developer
Airtable
Figma
Webflow
Role
Product Designer and Webflow Developer
Outcomes
- designed /built/launched platform that reached 200% of sales goal in first quarter, leading initial market research through wireframes, prototyping, testing, and release
- created design system and brand guide
- developed a user-provider matching system that used low-code integrations and JavaScript
- established processes and metrics for collecting data that would inform/transition to later ML-reliant iterations
- built product timeline, feature prioritization, and development plan five years out to prepare for investors
- developed strategy, product placement, and designed assets for strategic partnerships
See full case study at des-ebel.com/kojafit
Live site, both desktop and mobile web app
Mobile web app - Sign up page testimonials from our first happy customers
Mobile product offerings
