This is a design exploration for a high-tech car landing page, created to showcase a futuristic and premium feel for an electric car brand. The goal was to experiment with bold typography, immersive visuals, and a dark, modern interface that reflects innovation, performance, and elegance.

The concept focuses on attracting potential customers by highlighting the car’s standout features, encouraging exploration, and establishing a strong first impression for a luxury automotive brand.

I began by researching high-end automotive and tech-focused landing pages to understand common visual patterns, user flows, and storytelling techniques. I wanted to strike the right balance between bold aesthetics and functional clarity, making the experience feel both premium.

Using Figma, I focused on:

Hero section with strong visual impact and minimal copy

Modular layout to highlight key features like performance, design, and technology

Dark mode UI to enhance the futuristic theme

Typography-driven layout that creates rhythm and contrast across sections

• • Smooth visual hierarchy to guide users through the page natural