Dylan Campbell
Introduction
Fable wanted to transition their full-stack website built on Next.js to a Framer
The transition strategy involved a meticulous planning phase where we assessed the existing architecture, content structure, and functionalities of the Next.js website. This allowed us to strategize a smooth migration process while ensuring minimal disruption to the site's existing features and content.
Client Background
"Fable is how creative teams make motion together". This product is a wonderful piece of technology that allows teams to collaborate, scale, and build motion design together.
Project Overview
Scope of Work
1:1 Transition of the Design from Next.js Fable to Framer
Work closely with Chris(Co-Founder & CEO of Fable) on the build, technology, and platform.
Team
The team consisted of myself and Vaibhav Moving Rectangles
Results and Achievements
Advanced CMS
One of the pivotal aspects of the project was implementing advanced CMS tactics within Framer
Navigation Bar
Using the new Framer Relative Overlays
Responsive Design
Ensuring a seamless user experience across devices was imperative. With Framer's inherent responsive design capabilities, we meticulously crafted a layout that dynamically adjusted to various screen sizes and orientations. Rigorous testing across different devices and resolutions was conducted to ensure consistent performance and visual appeal.
SEO & Accessibility
To increase the website's visibility and search engine rankings, we built everything with SEO and accessibility in mind. We optimized metadata, streamlined URL structures, ensured proper contrast ratios, provided alt text for images, ensured an inclusive browsing experience for all via accessibility tags, and implemented structured data markup, enhancing the site's discoverability and organic search performance.
Visuals
Migrate your website to Framer
Moving Rectangles